EP041: Entrepreneur Perspectives on Creating Clarity: Jared Nichols

EP041: Perspectives on Creating Clarity with Jared Nichols

Genuity in sales. In this episode, Eric Kasimov chats with Jared Nichols to discuss: creating a story, the new futurist, and 150 people. 

Jared Nichols, as you probably know is a previous guest on the podcast. Jared is a futurist, advisor, and faculty member at the University of Tennessee’s Haslam College of Business. He created the Foresight Academy. In the academy, Jared teaches leaders, teams, and individuals, how to think like futurists so they create the best future for themselves and the people they serve. You can find Jared’s previous podcast episodes: episode 002 and episode 025. 

Jared holds a Master’s Degree in Strategic Foresight and is sought out by leaders, organizations, and entrepreneurs to help them identify how emerging trends in technology, media, business, and public policy may fundamentally change society and shape the future. 

Among the many things you can learn from Jared, one at the top of the list is creating clarity in your life.

Entrepreneur Perspectives On Promotional Advertising: Nikki Craig

EP040: Perspectives on Promotional Advertising with Nikki Craig

If you leave a lasting impression, your brand is working for you. Our guest today is Nikki Craig. Nikki is the owner of LAMP, which stands for Leave a Mark Promotions – which is a Brand Partner of Geiger. Geiger is the industries largest promotional advertising agency. LAMP helps you find a cost-effective way to market and promote your business with custom promotional items that speak to your customers and clients. With the number of companies they work with, the possibilities are only limited by your imagination. And Nikki supports you every step of the way.

Nikki currently lives in Atlanta, Georgia and has 6 kids. And is a huge Auburn Tiger fan.

In this episode they discuss promotional advertising, caregiving, and being an immigrant.

Entrepreneur Perspectives on Small Business with Cynthia Kay

EP039: Perspectives on Small Business with Cynthia Kay

Introducing your communication and small business expert. Our guest today is Cynthia Kay. Cynthia is a known speaker, author, and communicator. She is also a spokesperson for small business and is the President of Cynthia Kay and Company — a video production company located in Grand Rapids, Michigan. 

Her expertise for conference events includes communication makeovers, leadership, corporate video production, presentation and media training. She even creates customized presentations on a variety of topics for groups, networks, events, and businesses. You can schedule Cynthia to speak or host a workshop at your next event by visiting cynthiakaybiz.com. 

You will hear Cynthia and I discuss these 5 topics and more: 

4:50 | The National Small Business Association (NSBA) 

17:40 | Hiring 

24:55 | The importance of video 

34:30 | Event speaking 

42:10 | Her dad, the dry cleaner 

Entrepreneur Perspectives on Loving the Game from a Division 1 College Basketball Coach with Alan Major

EP038: Perspectives on Loving the Game with College Basketball Coach Alan Major

Former Ohio State Buckeyes college basketball coach leads, inspires, and story-tells. Our guest today is Alan Major. Alan is a college basketball coach, speaker, and author. Alan has coached at UNC Charlotte, The Ohio State University, Xavier University, University of the Pacific, and California Lutheran University. Coach Major currently lives in Indianapolis and is seeking a new coaching gig.  

Alan Major, a veteran leader both on and off the court, has played a key role in successful programs for over two decades. His philosophy is based on empowerment, professionalism, and motivation, and he has helped shape scores of young men and colleagues alike toward personal and collective victories. 

Whether as a coach, a speaker or a leader, one thing remains unchanged: his relentless drive and clarity of vision. With Alan’s experience on the court, he loves sharing his story, journey, and life lessons from the game of basketball. 

Entrepreneur Perspectives Podcast | Facebook Privacy

EP037: Perspectives on Facebook Privacy with Eric Kasimov and John Priore

Confronting the Facebook privacy breach that shook the social media world.

We are back with a March Madness episode today. And with the theme of 3 pointers in college basketball, we are going to stick to 3 topics for this freestyle episode. We will take on conversation topics that we have been having this past week. We bring these conversations to you as we believe they can help any business owner or entrepreneur.  

In this episode, we discuss Facebook privacy, Snapchat as a communication tool, and John’s crazy college/work life. 

John joins Eric live from Western Carolina University. 

0:50: Facebook privacy leak and what you can do about it. 

12:04: Using Snapchat as a way to communicate internally 

23:25: John’s story about working while in college 

EP036: Perspectives of an Event Planner with Tonya Terry

EP036: Perspectives of an Event Planner with Tonya Terry

Planning for business and planning for events. Our guest today is Tonya Terry. Tonya is the owner of Tonya Nicole Event Planning, BalloonZ, and co-owner of Two The Tee Party Planning. Tonya currently lives in Raleigh, North Carolina and is the mother of three young children.

Tonya brings incredible experience in the event planning world. Any entrepreneur can learn from Tonya as she is running (and balancing) three businesses and is growing them all. The perspectives from Tonya on aligning her many businesses are now perspectives you as the business owner and entrepreneur can use for yourself.

You will hear Tonya and Eric discuss these 5 topics – running multiple businesses, social media for event planners, partnering with a 4-year-old, pleasing your clients, and the ultimate party.

Perspectives on Podcasting from Our First 50 Episodes | EP PODCAST

EP035: Perspectives on Building Your Content Marketing Strategy with Eric Kasimov

This a Q&A freestyle episode which is at the core of what we do–helping you build and protect your business. In this episode we get into the questions from our audience including our clients and the business owners we chat with on a consistent basis and you, our listeners. We hope the perspectives on content marketing strategy we discuss help drive new opportunities for your business.

This episode continues with the format from last week. 

The feedback we received on last weeks “training” episode led to more questions so we are back for another episode like it. We also want to feature some clients of ours because we are proud of the work they are doing—and they offer great examples of strategy you can use in your business. 

In this marketing episode, we discuss a Facebook Community, SEO, and pushups.

0:59 | Facebook Community

4:56 | Pushups4Parkinsons – starting a cause

8:10 | Erie and Anchor – side hustle

10:16 | Nextdoor App

14:45 | Search Engine Optimization (SEO)

22:37 | Creating Content within your content marketing strategy

Perspectives on Podcasting from Our First 50 Episodes | EP PODCAST

EP034: Perspectives on Improving Your Social Media Presence with Eric Kasimov

Create new opportunities for your business. In this episode we get into the questions from our audience including our clients and the business owners we chat with on a consistent basis and you, our listeners. We hope the perspectives we discuss on improving your social media presence help drive new opportunities for your business.

In this marketing episode, we discuss LinkedIn, why not to sleep on Twitter, and the old-guard.

This episode is slightly different as you will only hear from Eric for this episode. That’s because we want to get right into ways you can improve your social media and business presence.

1:45 | LinkedIn profile and posting content on LinkedIn

5:35 | Twitter engagement

11:40 | Audio and podcasting

17:50 | Networking and the old-guard

21:50 | What type of content to create

Entrepreneur Perspectives of a Sports Counselor (LCPC): Derek Bylsma

EP033: Perspectives of a Sports Counselor (LCPC) with Derek Bylsma

The mind is a powerful thing. Eric welcomes Derek Bylsma to this episode of Entrepreneur Perspectives. In this episode they discuss mental health, the popularity of soccer, and Big 10 sports. 

Derek is the Executive Director of Millennium Counseling Center. He resides in Chicago, Illinois. Derek is a Licensed Clinical Professional Counselor (LCPC) and a nationally board-certified counselor. He specializes in recovery-related work, mental health disorders, and issues unique to athletic performance. He is enthusiastic about leading the sports division at his group as it marries two of his life-long passions; helping others and athletics. 

The knowledge that Derek shares from his time playing soccer, his time helping others every day, and his time as a business owner are lessons that any entrepreneur can learn from. Eric and Derek also discuss Derek’s passions in sports and helping others, coaching high school soccer, connecting with those that need help, and USA Soccer.  

EP032: Perspectives of a Baseball Business Owner with Steve McGuiggan

EP032: Perspectives of a Baseball Business Owner with Steve McGuiggan

Making a lasting impact on youth athletes. Eric welcomes Steve McGuiggan to this episode of Entrepreneur Perspectives. In this episode they discuss youth development in baseball, social media for kids, and running a multi-faceted business. 

Steve is an Owner and Director of Baseball Operations for Minnesota Mash Baseball Club. In 2017 Steve was given one of the highest honors in youth sports when being named a Minnesota Chapter Coach of the Year by the Positive Coaching Alliance. This award was given to only 150 youth coaches throughout the country. Steve is involved in all aspects of MASH including all baseball activities as well as athlete performance. 

The knowledge that Steve shares from his time playing baseball, his time spent developing athletes every day, and his time as a startup business owner are lessons that any entrepreneur can learn from. Eric and Steve also discuss the future of baseball, and the importance of practice.