story

Story: A Note Left Behind

Stories are at the heart of life insurance. We have all heard touching and tragic stories as it relates to life insurance. This story comes from an agent affiliated with our group. A client of his was buying a life insurance policy and had a need for $1,000,000. The client felt $500,000 would be adequate. After being educated on why the need was…

cost

Let the Facts get in the Way of a Good Story

It’s amazing how ideas find their way into people’s heads, and then through conversation, email, social media and rumors, those ideas (non-factual) become perception. That perception is real and that is all that matters. Your clients think the cost of life insurance is more than double of what it actually is. So you know what they do?   Share this…FacebookGoogle+TwitterLinkedinemail