The 80/20 principle is a game-changer if truly understood. In this episode, Perry Marshall, master storyteller and author of “Detox, Declutter, Dominate” and “80/20 Sales and Marketing,” shares powerful insights, anecdotes, and extreme examples of how entrepreneurs can revolutionize their ventures by harnessing the 80/20 principle. This is the 80/20 breakthrough episode on Entrepreneur Perspectives!
Throughout the episode, Perry shares fascinating stories and models he has encountered in his career, offering fresh insights into the mindset of a successful marketer and the importance of focusing on what truly works. Recognized by Inc.com as a top sales book, “80/20 Sales and Marketing” has been an eye-opener for our host, Eric, and countless other entrepreneurs seeking growth and development.
Topics covered in this episode “The 80/20 Breakthrough Episode with Perry Marshall”:
- Most bizarre 80/20 examples
- Racking the shotgun to find a mark
- Renaissance Time
- The 4 quadrants of work: renaissance, work ethic, sweetness, barnacles
- The $2,700 espresso machine
- Prospects that call you are significantly more likely to buy
- Carve out your niche
- Freedom to create and reinvent
Wrapping up:
- want to start your own podcast or join our network: https://kazsource.com
- need help in your marketing: https://kazcm.com
- digital sports media brand for entrepreneurs engaged in sports: https://sportse.io
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Related content to “The 80/20 Principle with Perry Marshall”:
Two current projects:
- We published a book! Check it out on Amazon: Altered State of Affairs
- It’s all about mental health in sports: Athlete Mindset podcast
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